08/28/08 by Mel Lim | tools | 2 Comments »
Before you continue reading this article, let me warn you that Joe and I have a biased opinion on working with sales reps and agents. This is because we have worked with super amazing people and really unethical crappy people. So the experiences that we share here with you come from both sides.
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08/18/08 by Mel Lim | tools | 11 Comments »
Recently a fan wrote in asking us how to put a media/press kit together. I told her we are not professional press agencies or publicists but we can try to share as much information based on our experience.
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08/07/08 by Mel Lim | tools | 2 Comments »
A fan emailed, asking if she could mix product styles or if she should stick to a certain look for her line. My answer is if it’s your BRAND new debut collection, stick to one strong cohesive look. The collection has to represent what your line/brand is about. Come up with a concept first then the rest will fall into place.
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07/22/08 by Mel Lim | tools | 2 Comments »
A fan that is also interested in establishing her own line recently emailed us asking us about price points. This is definitely a tough question but we will try our best to answer.
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07/08/08 by Mel Lim | tools | 4 Comments »
A fan wrote in yesterday asking what e-commerce site we use. For the time being, we are using Mal’s E commerce. Read more →
06/26/08 by Mel Lim | tools | No Comments »
Some of us may start by visiting store to store or what we call road sales. It’s a great way to meet the store owners in person and get personal attention.
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06/25/08 by Mel Lim | tools | 2 Comments »
With so many tradeshows in a year, it’s hard to keep track, but we’ve managed to compile this list for you. Some we have attended as both buyers and exhibitors. Some we’ve heard nothing but great reviews. To find tradeshows that are geared towards your own product line, visit INFOMAT.
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06/23/08 by Mel Lim | tools | No Comments »
In less than 3 years, we’ve exhibited in over 10 tradeshows. We know many of you wonder which show is worth the investment of time and money. Especially if it’s your first debut. We have a list of shows that we’ve attended as buyers and exhibitors, and shows that we hope some day we will be part of.
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